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What the Best B2B Direct Mail Campaigns All Have In Common

Direct mail can provide some incredible ROI—when it is used properly. Whereas the internet can group people demographically depending on their online habits and shopping history, direct mail can reach potential customers geographically. This…
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Direct Mail Marketing Statistics for 2019 and What They Mean For Your Business

It’s 2019 and direct mail marketing is as strong and effective as ever.  You may be asking yourself, “Why is this?” With all the more immediate alternative forms of marketing available to small businesses today like Facebook, Instagram,…
How to Execute a Successful Direct Mail Campaign in 2019 | Presort Inc.

How to Execute a Successful Direct Mail Campaign in 2019

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Many people think direct mail is losing its touch. Well, those people are wrong. Direct mail services will always be a critical marketing solution as long as you know how to stay ahead of the curve.  Many people hate the idea of change, but…
6 Ways to Build an Effective Direct Mail Campaign | Presort Inc.

6 Ways to Build an Effective Direct Mail Campaign

We live in a world dominated by digital advertising, but an effective direct mail piece is a surefire way to stand out in the eye of the consumer.  Technology has transformed the marketing industry. Digital advertisements flood our screens…

Tips To Help You Design Engaging Direct Mail

Direct mail is a great marketing tactic to build rapport with your customers. A great mail piece is something that will make a lasting impression on your target audience. It speaks directly to the consumer and relays a message that resonates…

How to Make Direct Mail Work for Your Business

Over the years, digital marketing and social media have been making a splash in the advertising industry. This is a mass-marketing tactic that reaches large audiences quickly. If you own a business, it’s good to have the right people running…

How Direct Mail Can Boost Your Online Presence

As an experienced direct mail company, we’ve learned that this most important thing is to reach your target audience with the right mail pieces. With the evolution of digital technology, this has become easier than ever. It’s important to…

The Importance Of Variable Data Printing

Marketing is constantly evolving and direct mail tactics are transforming with the evolution of digital technology. Nowadays, companies use high-quality software to put a personal touch on all mailed pieces. Businesses rely on variable data…