Project Overview

Prairie Hawk Dental sent out a direct mail campaign for new patients. After purchasing 18k records to addresses within the business’ radius, they sent the pieces out three times over the four and a half months with the DirectMail2.0 system. DirectMail2.0 is an add-on service to a direct mail campaign that offers mail tracking, call tracking, Google follow-up ads to any of your clients’ campaigns and now integrated with Facebook.

Project Results

Impressions: 33,337
Calls: 324
Conversions: 112 of these into new patients
Revenue: $48,741

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